Cheryl Saculles

The Electronic Residency Application Service (ERAS®) streamlines the residency application process for applicants, their Designated Dean's Offices, Letter of Recommendation (LoR) authors, and program directors. The ERAS system provides a centralized and flexible solution to the residency application and documents distribution process.

Marketing Presentation Slides

These slides represent a curated selection of marketing materials designed to showcase the vision, strategy, and creative direction for our campaign. Each slide is purpose-built to visually communicate key concepts and ideas while maintaining a cohesive and professional aesthetic.

Key highlights include:

Brand Consistency: Every slide aligns with the established branding, ensuring a polished and unified look across all communications.

Targeted Messaging: The content is crafted to resonate with the intended audience, delivering clarity and impact.

Visually Engaging Design: Bold visuals, dynamic layouts, and purposeful use of typography and color guide the audience through the narrative.

These slides provide a glimpse into the strategic approach, creative solutions, and storytelling elements that drive the success of this marketing initiative.

This custom PowerPoint presentation features a clean, modern design with ample white space to keep the focus on content. Each slide is carefully crafted to achieve a harmonious balance between visuals and text, utilizing infographics, charts, and icons to distill complex data into clear, digestible insights.  

The title slides incorporate imagery that embodies the organization’s strategy, establishing a polished and engaging tone from the outset. With branding and consistency at the forefront, this design ensures the board’s strategic insights are presented with maximum impact and professionalism.

*Electronic Residency Application Service® (ERAS®)

Learn Serve Lead brings together diverse communities within medical education, patient care, and research so that academic medicine professionals may learn from one another, find common ground, and build organizational capacity.

The chosen branding design for Learn Serve Lead in Phoenix, Arizona, seamlessly blends the event's purpose of fostering collaboration across academic medicine with the unique natural beauty of its location. Drawing inspiration from the desert landscape, the visual identity incorporates earthy tones, vibrant sunsets, and organic textures that echo the surrounding cacti, red rock formations, and expansive skies. These elements served as a metaphor for growth, resilience, and connection—values that mirror the event’s mission of uniting diverse communities within medical education, patient care, and research.  

This 360 branding approach harmonizes aesthetics and functionality, ensuring a cohesive experience across all touchpoints—from venue signage and presentation templates to social media assets and interactive installations. By embodying the natural surroundings of Phoenix, the design immerses attendees in an environment that celebrates both the local setting and the transformative power of shared learning and collaboration. This integration of place and purpose left a lasting impression, underscoring the event’s commitment to advancing excellence and innovation in academic medicine.  

Annual Meeting 360 Event Branding:

Cityscape Logo Branding | Color Palette | Web Page Mockup | Mobile App | Social Media Badge | Web Banner | Poster | Page Layout | Environmental and Stage Designs

Learn Serve Lead brings together diverse communities within medical education, patient care, and research so that academic medicine professionals may learn from one another, find common ground, and build organizational capacity.

For the Learn Serve Lead annual meeting in Austin, Texas, the branding design seamlessly united the core themes of healthcare, patient care, education, and research with the distinctive charm of the Lone Star State. Icons representing these pillars were thoughtfully integrated with Texas-inspired elements, such as cowboy boots and hats, creating a visual identity that celebrated both the mission of academic medicine and the vibrant culture of Austin.

The cohesive design extended across all touchpoints—event signage, presentation templates, digital assets, and promotional materials—capturing the warmth and authenticity of Texas while emphasizing the event's collaborative spirit. Rich photography highlighted Austin’s natural beauty and dynamic energy, immersing attendees in a unique and memorable experience. This branding strategy not only elevated the event's visual narrative but also resonated deeply with the diverse communities of academic medicine, fostering a shared sense of purpose and place.

Annual Meeting 360 Event Branding:

Cityscape Logo Branding | Color Palette | Page Layout | Web Page Mockup | Social Media Badge | Web Banner | Poster | Environmental and Stage Designs

Learn Serve Lead brings together diverse communities within medical education, patient care, and research so that academic medicine professionals may learn from one another, find common ground, and build organizational capacity.

For the Learn Serve Lead annual meeting held in Boston, Massachusetts, the selected branding design highlighted the event's core themes of medical education, patient care, and research while capturing the historic and innovative essence of the city. Photography took center stage in the design, featuring compelling images of Boston’s iconic architecture, academic institutions, and diverse community landscapes. These visuals brought the event to life, showcasing the synergy between tradition and progress that defines both Boston and academic medicine.

A unifying texture overlay was woven across all design elements, from signage and presentation templates to digital and print materials, adding depth and cohesion to the branding. The deep maroon red and gray-blue color palette reflected both the city’s timeless elegance and the professionalism of the meeting, creating a sophisticated and memorable aesthetic. Together, these design choices resonated with attendees, reinforcing a sense of connection and purpose while providing a visually impactful experience that honored the spirit of the event and its host city.

Annual Meeting 360 Event Branding:

Cityscape Logo Branding | Color Palette | Page Layout | Mobile App | Social Media Badge | Web Banner | Poster | Environmental Photo Designs

The Group on Institutional Advancement (GIA) is a professional development group within the Association of American Medical Colleges (AAMC). The GIA's mission is to support and connect professionals in the fields of alumni relations, communications, development, marketing, and public affairs

For the conference held in New Orleans, the proposed design strategically incorporated symbolic elements to reflect the theme GROW. INNOVATE. ADVANCE. A circle was used to represent growth, symbolizing continuous progress and the ever-expanding possibilities within the industry. A honeycomb texture was integrated throughout the design to evoke a sense of community, highlighting the interconnectedness and collaborative spirit of the event. The wave pattern, flowing and dynamic, captured the theme of transformation, embodying the changes and innovations being discussed.

These symbolic elements were harmonized with rich photography of New Orleans, blending the vibrant energy of the city with the forward-thinking focus of the conference. The photography brought to life the culture, diversity, and history of New Orleans, while the design elements worked together to embody a sense of growth, unity, and transformative progress, creating an immersive and visually impactful experience for attendees.

GIA Event Branding:

Tag Line | Program Cover Layout | Mobile App | Social Media Badge | Web Banner

Program Proposal: Athletes into Medicine and Science

Overview:

"Athletes into Medicine and Science" is an innovative pilot program designed to leverage the leadership, discipline, and resilience of African-American male student-athletes to inspire and guide them toward impactful careers in medicine and biomedical research. This initiative addresses the critical need for diversity in these fields while empowering young men to expand their horizons beyond athletics.

Vision:

To increase the representation of African-American male professionals in medicine and science, transforming student-athletes into trailblazing contributors in healthcare and research.

Pitch:

We propose the development of a dynamic logo and cohesive branding identity for the "Athletes into Medicine and Science" program to resonate deeply with student-athletes, educators, and stakeholders alike. The branding will:

- Emphasize empowerment, aspiration, and achievement, with bold typography and modern, energetic visuals.

- Use vibrant, culturally resonant colors to connect with the target demographic while maintaining professionalism and approachability.

- Incorporate symbolic elements that blend sports and medicine, such as a stethoscope intertwined with a basketball or track lines transitioning into a DNA strand.

Program Highlights:

1. Strategic Collaboration: Partner with medical organizations, educational institutions, and athletic programs to create a supportive pipeline for student-athletes.

2. Tailored Outreach: Engage African-American male student-athletes through workshops, mentoring programs, and hands-on experiences in biomedical research and clinical settings.

3. Leadership and Representation: Highlight stories of African-American medical professionals with athletic backgrounds to serve as role models.

This program stands at the intersection of passion and purpose, transforming athletic ambition into a force for societal impact, advancing representation, and reshaping the future of medicine and science.

The K-12 Medical Education PowerPoint Template is crafted to captivate diverse young minds and inspire an early interest in the field of medicine. With a bold, colorful, and visually engaging design, this template speaks directly to the curiosity and imagination of K-12 students.

Key features include:

Dynamic color schemes that blend vibrant, youth-friendly tones, energizing the content and keeping the audience attentive.

Playful yet professional typography, balancing readability with a modern, approachable feel.

Engaging visuals, such as custom illustrations, icons, and infographics that simplify complex ideas while keeping the medical theme at the forefront.

Layouts, with strategically placed callouts and placeholders, guiding presenters to create compelling, story-driven narratives tailored to their young audience.

Customizable slide designs, offering flexibility to educators while maintaining the overarching theme of excitement and discovery in medical education.

This template serves as a bridge between young learners and the medical field, sparking curiosity and planting the seeds of a future career in medicine. Perfect for outreach programs, educational presentations, and workshops, it ensures the message resonates while leaving a lasting impression.

This poster design celebrates Black History Month by symbolizing the power of cultural diversity and growth. Birds, depicted in flight, represent the soaring strength and beauty of diverse cultures, while bold, vibrant colors reflect the richness and variety within these communities. The wings, extending with grace, signify personal and collective growth, embodying respect, open-mindedness, and the transformative potential of embracing all cultures. Together, these elements create a powerful visual narrative of unity, progress, and the elevation of diverse voices.

National Leadership Conference

Custom Slide Design / Keynote / Live Event Presentation

This sample showcases custom slide designs and immersive branding for the Cassidy Turley leadership live event. It demonstrates the fusion of strategic storytelling with visually compelling designs that captivate audiences and reinforce key messages. Each slide is tailored to the event's theme, incorporating cohesive branding elements that elevate the live experience.

Custom Slide Design

Custom Slide Design / Keynote / Live Event Presentation

This sample showcases custom slide designs and immersive branding for the Closer To Truth PBS series live event. It demonstrates the fusion of strategic storytelling with visually compelling designs that captivate audiences and reinforce key messages. Each slide is tailored to the event's theme, incorporating cohesive branding elements that elevate the live experience.

The Evolution of Recruiting Platforms

Marketing and Page Layout

Leadership Conference

Custom Slide Design / Keynote / Live Event Presentation

This sample showcases custom slide designs and immersive branding for the Thomson Reuters leadership live event. It demonstrates the fusion of strategic storytelling with visually compelling designs that captivate audiences and reinforce key messages. Each slide is tailored to the event's theme, incorporating cohesive branding elements that elevate the live experience.

Sales Leadership Conference

Custom Slide Design / Keynote / Live Event Presentation

This sample showcases custom slide designs and immersive branding for the Galderma leadership live event. It demonstrates the fusion of strategic storytelling with visually compelling designs that captivate audiences and reinforce key messages. Each slide is tailored to the event's theme, incorporating cohesive branding elements that elevate the live experience.